Higher Education
Author(s): James R. McGuigan | R. Charles Moyer | Frederick H.deB. Harris
ISBN: 9781337017671
14th Edition
Copyright: 2017
Binding: eBook
Teach your students how to think analytically and make better decisions as future business leaders with MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today’s effective managers apply economic theory and techniques to solve real-world everyday decision problems. The book’s seasoned author team McGuigan/Moyer/Harris balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics. Students master game-theoretic tactics, information economics, and organizational architecture.
MindTap Economics for McGuigan/Moyer/Harris’ Managerial Economics: Applications, Strategies and Tactics, 14th Edition is the digital learning solution that powers students from memorization to mastery. It gives you complete control of your course—to provide engaging content, to challenge every individual, and to build their confidence. Empower students to accelerate their progress with MindTap. MindTap: Powered by You. MindTap gives you complete ownership of your content and learning experience. Digitized assessment include Aplia as well as Managerial Challenges. Customize the interactive syllabi, emphasize the most important topics, and add your own material or notes in the eBook.TI-83/84 and TI-Nspire Calculator
James R. McGuigan,
R. Charles Moyer,
Frederick H.deB. Harris
